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Whether you’re a still incubating start-up, or a fully developed business, it’s never too late to understand the top five pitfalls of weak branding: 1. Logo is a No-Go: The number one element of an effective brand is a strong logo. This is the face of your company, and should adhere to these strengths: visually legible, highly recognizable, clever but not cryptic. Keep your colors the same across the board. We have had clients usekeep reading... →
With over 1.1 billion Facebook users and over 500 million users on Twitter, social media is playing an increasing important role online. Here are three ways to generate more business through social channels: Never stop communicating Customers may not be ready to act now, but by interacting with them, you will be top of mind when they need to hire or buy. Regular social media activity is also a great way of keeping close tokeep reading... →
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